Jeff Salzgeber
Principal
Emmy award-winning journalist Jeff Salzgeber has over 15 years of experience in broadcast news and public relations. Before establishing Radiant Media Group in 2005, he served as senior media consultant with GCI Read-Poland (now Cohn & Wolfe) in Austin, Texas. There, he oversaw campaigns on behalf of clients such as RadioShack, Cingular Wireless and British Airways.
Before working in public relations, Jeff spent more than a decade with CNN, where he served as correspondent, producer and, most prominently, senior assignment editor. In this last position, he was responsible for coordinating CNN's coverage with its 11 domestic news bureaus and 900+ local television affiliates. It was in this role that Jeff and his team won an Emmy Award for the network's coverage of the 9/11 terrorist attacks.
As a communications and PR practitioner, Jeff has leveraged his national media contacts and experience and yielded unparalleled results for clients including Lowe's, InterContinental Hotels Group and Johnson & Johnson.
In the Lone Star state, he has developed and executed PR campaigns for government agencies and non-profits including the Texas Department of Transportation and Mothers Against Drunk Driving (MADD). Jeff has also worked extensively with H‑E‑B, having helped launch their new store format, H‑E‑B plus! in Central Texas. Additionally, he has led media training sessions with top executives at Dell and Keller Williams.
Jeff has degrees in English and Telecommunications from Indiana University. He began his career working in public television.
Principal
Emmy award-winning journalist Jeff Salzgeber has over 15 years of experience in broadcast news and public relations. Before establishing Radiant Media Group in 2005, he served as senior media consultant with GCI Read-Poland (now Cohn & Wolfe) in Austin, Texas. There, he oversaw campaigns on behalf of clients such as RadioShack, Cingular Wireless and British Airways.
Before working in public relations, Jeff spent more than a decade with CNN, where he served as correspondent, producer and, most prominently, senior assignment editor. In this last position, he was responsible for coordinating CNN's coverage with its 11 domestic news bureaus and 900+ local television affiliates. It was in this role that Jeff and his team won an Emmy Award for the network's coverage of the 9/11 terrorist attacks.
As a communications and PR practitioner, Jeff has leveraged his national media contacts and experience and yielded unparalleled results for clients including Lowe's, InterContinental Hotels Group and Johnson & Johnson.
In the Lone Star state, he has developed and executed PR campaigns for government agencies and non-profits including the Texas Department of Transportation and Mothers Against Drunk Driving (MADD). Jeff has also worked extensively with H‑E‑B, having helped launch their new store format, H‑E‑B plus! in Central Texas. Additionally, he has led media training sessions with top executives at Dell and Keller Williams.
Jeff has degrees in English and Telecommunications from Indiana University. He began his career working in public television.